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Deep data privacy, deterministic answers: The power of Gen AI

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Ananya Ojha

August 22, 2024

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The rise of Generative AI has opened doors to unprecedented possibilities—from crafting poetry to composing music. However, in the world of business data analytics, the stakes are higher. Businesses are looking for "the" answer—not just "an" answer. They require consistency, accuracy, and reliability to make informed decisions that drive growth and success.

In our recent webinar, Using Generative AI to Create Deterministic Answers Without Sharing Your Data, MicroStrategy expert Erika Moreno and I explored the challenges and solutions of harnessing the power of Generative AI. We also discussed solutions for ensuring reliable, data-driven decision-making for reliable, data-driven decision-making.

Let's recap the key takeaways.

The challenge: The unpredictable nature of Generative AI

Generative AI models, while incredibly powerful, are inherently non-deterministic. The same input can yield different outputs even under similar conditions. This creative flexibility, while valuable in certain contexts, poses significant risks in business analytics where precision is paramount.

One major concern is the potential for so-called "hallucinations." These are instances where AI generates plausible sounding but factually incorrect information. In a business setting, such inaccuracies can have profound consequences.

The MicroStrategy solution: The fusion of AI and BI

MicroStrategy combines AI's predictive power with Business Intelligence analysis for a unique approach to data insights and decision-making. This integration ensures that AI models not only generate insights but also produce consistent and deterministic answers. It also fosters trust in AI-driven decision-making.

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The MicroStrategy ONE platform allows users to leverage the power of Large Language Models (LLMs) without compromising data privacy.

By keeping data within your secure environment and using techniques like semantic layers and prompt engineering, we ensure that sensitive information remains protected while still benefiting from AI-powered insights. Meanwhile, you still are benefiting from AI-powered insights.

No Need to Build Your Own LLM: With MicroStrategy, you don't have to invest time and resources building and maintaining your own complex LLM. We provide a ready-to-use solution that seamlessly integrates into your existing data infrastructure.

Key Takeaways from the Webinar

The webinar highlighted several crucial aspects of leveraging Generative AI in a business context:

  • Delivering Deterministic Answers: In the business world, decisions based on data analytics hinge on the accuracy and reliability of the data and its interpretations. Non-deterministic answers can lead to misguided strategies and missed opportunities.
  • Empowering users through innovation: MicroStrategy's platform empowers users to leverage Generative AI while ensuring data privacy and delivering consistent, reliable answers.
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  • Democratizing data access for business users: The platform's intuitive interface, featuring chatbots and advanced visualizations, enables users to self-serve, ask questions, and gain deeper insights into their data.
  • Balancing creativity & precision: MicroStrategy strikes a balance between the creative potential of AI and the need for precise, logical analysis in business reporting.
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  • Delivering data privacy: MicroStrategy's solution prioritizes data privacy, ensuring that sensitive information remains secure while leveraging the power of AI.
  • Ensuring accurate context: The platform allows users to train AI models with business-specific knowledge and definitions, ensuring accurate interpretations of user queries.
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  • Integrating flexibility: MicroStrategy's AI capabilities seamlessly integrate with your existing data infrastructure and can be embedded in various applications, including mobile solutions.
  • Addressing hallucinations: MicroStrategy employs safeguards to minimize the risk of AI "hallucinations," ensuring that the generated insights are grounded in factual data.

These features work together to create a powerful, yet responsible, AI analytics solution that puts you in control.

Ready to unlock the power of Deterministic Answers from Generative AI?

To learn more about how MicroStrategy is leading the charge in responsible and effective AI-powered analytics, watch the full webinar, Using Generative AI to Create Deterministic Answers Without Sharing Your Data.

If you're ready to explore how MicroStrategy Auto can help you leverage AI insights without compromising data privacy or accuracy, we're here to help.


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Ananya Ojha

Ananya Ojha is the Senior Vice President of Product Management at MicroStrategy.


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