MicroStrategy World 2018 | Jan 15-17 in Las Vegas

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5 Ways Mobile Apps are Driving the Store of the Future

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Mobile technology is revolutionizing the retail industry. Shoppers are now armed with mobile devices when they enter a store, and are often more informed than the sales associates themselves. Leading retailers are looking for ways to embrace mobile technology to enhance the customer experience, drive sales, boost customer loyalty, and achieve operational efficiencies.