MicroStrategy World 2018 | Jan 15-17 in Las Vegas

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Scott Albright Dr Pepper Snapple


The Dr. Pepper Snapple Group is one of the world’s largest beverage companies with 45 active brands of product. In order to maximize revenue, its sales force needed faster access to critical information in the field. Discover how this company developed and now empowers its sales force with a MicroStrategy mobile application designed to be as intuitive and “easy as angry birds”.

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