Nielsen's innovative app easily handles large volumes of data

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See how Nielsen used Microstrategy to develop a secure and customizable app.

Nielsen, already a MicroStrategy analytics customer, created the Nielsen On-the-Go smartphone app upon MicroStrategy's platform’s architecture, leveraging the platform’s best-in-class mobile capabilities. The team finalized the reports and visuals to include in the app, and designed it with a customized splash screen, icon, and D3 visuals. Nielsen also employed MicroStrategy Command Manager to optimize app performance, ensuring that app caches were only updated for the specific data and users that warranted it.

The ability to deliver innovative products to our clients is essential. The MicroStrategy Mobile SDK for iOS and Android development ecosystem provided us with the necessary tools to translate our ideas into a real product. Nadir Türkman, Global Solution Partner, Nielsen