Success Story with Sonic Automotive

Sonic Automotive uses MicroStrategy to better understand their data, transform business processes, and boost product sales.

Sonic Automotive is a Fortune 500 company and one of the largest automotive retailers in the United States. The company uses MicroStrategy to provide mobile intelligence to their executive team, regional management, and dealership managers. The app provides insight into sales effectiveness across automotive brands, product categories, and geographic regions, and is used to help increase operational efficiency and drive revenue. Since deploying MicroStrategy, the company has seen a 38% increase in product sales.