Democratizing Data, So It’s Like Oxygen
The Warehouse Group (TWG), New Zealand’s largest non-food retailer, harnesses the nexus of BI and generative AI to solve the data democratization puzzle across its business.
TWG leverages bespoke analytics solutions, self-service reporting, and AI chatbot insights to seamlessly integrate data into daily operations, powered by the MicroStrategy platform. Their data empowers everyone with actionable insights—from frontline customer interactions to product merchandising and pricing optimization, through logistics and supply chain management and strategic planning.
Discover the benefits The Warehouse Group has realized—and learn why this award-winning innovator has partnered with MicroStrategy for over 20 years.
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Learn more about how The Warehouse Group uses data and AI as a catalyst for innovative growth.
Business Transformation through Data Empowerment
When New Zealand’s economy faced recession, every major retailer felt the impact of reduced consumer spending. To overcome tough market conditions, The Warehouse Group struck down silos, adopted agile, democratized data insights, and accelerated business understanding with AI.
By fostering greater independence and self-service among employees, they harnessed the power of its data to drive a remarkable evolution across its organization.
Tune in to learn about The Warehouse Group’s inspiring journey using data and AI as a catalyst for innovative growth.
Top Takeaways from an Industry Leader
Speaking at a recent event, Keryn McKenzie offers key insight into how The Warehouse Group led a successful transformation journey leveraging data analytics and AI—and outlines the questions all organizations must answer to achieve similar success.
What impedes effective data use?
Businesses, especially in retail, share common barriers they must overcome to ensure data investments drive value. TWG shares how their BI team removed data silos by establishing a governed data fabric in MicroStrategy and broke down delivery bottlenecks by enabling self-service at scale. Their strategy to implement a Data Domain team also addressed significant skills gaps and improved their ability to effectively manage costs while delivering data ROI.
What principles best serve the business?
The best laid plans begin with a solid strategy—especially in data-driven business transformation. TWG discusses how they defined the key principles of their transformation to ensure they made data access and use as integrated, responsive, and effortless as possible. Knowing trustworthiness was key, they leaned into data governance and literacy, and encouraged curiosity to foster an innovative, continuous improvement mindset.
What ways can AI add value?
Generative AI offers accelerated access to thoughtful information, but most don’t know where to start to ensure its impact. TWG explains their hands-on approach in exploring the potential of generative AI to enhance access to data insights. They share tips about prompt tuning for large-language models and explain which use cases proved quickly impactful. They also discuss how they implemented, tuned, and customized a data-driven bot in mere weeks using MicroStrategy AI.