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According to this Forrester report, as companies have embraced all things digital, many have put their data to work internally to improve operational efficiency, service delivery, and customer experiences. Tech executives are seizing this opportunity to develop and deliver data products and services. The growth of this data economy offers a unique opportunity. In addition to delivering data to the enterprise, organizations can now participate in taking that data to market—creating a new stream of incremental revenue.
Download your free copy of this report for a detailed look into this expanding market.