Published: February 04, 2021  •  9100 Views

Bitcoin Corporate Playbook with Phong Le and Jeremy Price

A walkthrough of key strategic and operational considerations and associated steps to consider for corporations integrating Bitcoin into a treasury reserve strategy.

  • Corporate governance

  • Vendor selection & due diligence

  • Execution technique 

  • Systems & risk controls

  • Debt, equity, & shareholder relations

  • Future opportunities & competitive dynamics


Phong Le
President and CFO, MicroStrategy

Phong Le has served as President & Chief Financial Officer since July 2020, and has previously served in various senior executive positions, including Senior Executive Vice President, Chief Operating Officer and Chief Financial Officer, since joining MicroStrategy in August 2015. Prior to joining MicroStrategy, Mr. Le served as the chief financial officer of XO Communications, a privately‐held telecommunications company, from August 2014 to August 2015. From March 2010 to August 2014, Mr. Le held senior positions at NII Holdings, a Nasdaq‐listed telecommunications company, including vice president of financial planning and analysis, vice president of strategy and business operations, and vice president of strategic finance. Prior to that, Mr. Le worked in the consulting practice at Deloitte from 1998 to 2010, where he held various positions, including senior manager. Mr. Le holds a B.S. in Biomedical Engineering from The Johns Hopkins University and an M.B.A. from the Sloan School of Management at the Massachusetts Institute of Technology.

Jeremy Price
Senior Vice President, Financial Planning & Analysis, MicroStrategy

Jeremy Price is the Senior Vice President of Financial Planning & Analysis at MicroStrategy and served in that role since 2016. In addition, he has also led our Treasury and Investor Relations teams since 2020, helping lead our treasury reserve and bitcoin initiatives. Mr. Price joined MicroStrategy in 2002 and has served in various roles in the Finance, Consulting and Operations organizations. Mr. Price received a BBA from Loyola University Maryland.

Access the Bitcoin Corporate Playbook!

Download this playbook for the key phases and steps MicroStrategy took in its initiative to adopt bitcoin as its primary treasury reserve asset.

Overview of Bitcoin Corporate Strategy & Operation

3/5 videos | 4H 11M 57S total runtime