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World 2024 Recap: Where AI+BI Converged

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Lynsey Foote

May 13, 2024

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From April 29 to May 2, we had the absolute thrill of hosting World 2024 at Resorts World Las Vegas. It was our biggest, brightest, most brilliant World yet. Didn’t have a chance to make it this year? Here’s what you missed.

MicroStrategy World Keynote: Let the Data Lifeblood Flow

“The MicroStrategy World 2024 keynote was the closest thing I’ve seen to a TED talk.”

Our keynote set the stage for the energy and excitement of this year’s event. After starting the show with a big bang (led by the drummer name), President & CEO Phong Le opened with his “Let the Data Lifeblood Flow” keynote session.  

The core theme of his keynote was that data is the blood that runs throughout organizations, “pumped” throughout companies by its heartbeat, data experts and executives, and brought to life by your end users through functionality and engagement.

But many orgs find themselves running into clogged arteries or weakened organs, facing issues like Big Data Stupor and Application Sprawl.

  • Big Data Stupor: When your people aren’t doing what you hired them to do, creating areas of overcompensation, leading to ungoverned, unhealthy data environments.
  • Application Sprawl: Using at least 11 applications to complete your job everyday, resulting in employee frustration and uncertainty in your business’s future.

But Phong proposed a solution. MicroStrategy ONE with AI.

The game-changing, cloud-native platform lets you break away from Big Data Stupor and Application Sprawl, giving your employees the ability to receive personalized and relevant information in a human way. It’s the next generation of BI. And the best part? This is intelligence that is personalized, trustworthy, and automated, anticipating what your workers need to know and can take action on.

Phong brought that message home by bringing out Vuori, Bayer, and the US Department of State, three of our most innovative customers, to share their own experience of how they’re combating Big Data Stupor and Application Sprawl with MicroStrategy ONE. One key message rang through each of their testimonies: they all relied on MicroStrategy to successfully utilize their data.

To bring our opening keynote to a close, Phong ended with this sentiment: “look up.” If we want our organizations to move faster, innovate faster, and grow faster, we have to let our people refocus and give them time to look up or else they will miss the opportunities around them.

Phong Lee on the stage during the keynote at World 2024.

World 2024 Keynote

World 24 Sessions Highlights

"If all you have is a hammer, every problem looks like a nail; but with MicroStrategy, it's like having a Swiss Army knife—every challenge finds its tool."

For two days, we heard session after session filled with deep dives into customer use cases, real-world examples of data-driven success stories, and from our own Product Experts dedicated to creating the best AI + BI platform experience there is.

World 2024 had six program tracks covering everything from AI Innovation to the foundational principles of Governance & Security. Whether you were looking to start a retail revolution, empowering healthcare transformation, or driving innovation in your financial sector, these sessions provided invaluable insights into how organizations are leveraging MicroStrategy's analytics solutions to drive tangible business outcomes and stay ahead of the curve in an ever-evolving landscape.The Cloud Strategy track offered our guests insights into navigating the cloud landscape and exploring cloud-native capabilities that’ll enable their businesses to scale and modernize like never before.

Track 1: AI Innovation

In the AI Innovation track, attendees were treated to thought-provoking discussions on the future of artificial intelligence. Visionaries from across industries shared insights into how AI is revolutionizing everything from streamlining operations and enhancing customer experiences, to achieving sustainability goals and providing rapid visibility into supplier performance.

Track 2: Art of the Possible

During the Art of the Possible track, attendees got to experience the multitude of creative ways of they can use MicroStrategy AI and Auto features. Our customers were heavily involved in this track, with presentations and interactive workshops from organizations like the FBI, Prince William County Public Schools, Victoria's Secret, AgReserves, MassMutual. Attendees got first-hand knowledge behind these customer’s data-driven success.

Track 3: Analytics Toolbox

Attendees rolled up their sleeves and got down to the nitty-gritty of data analysis in the Analytics Toolbox track. These sessions provided practical insights into leveraging analytics tools needed to build powerful apps, manage trusted data at scale, and stay current with the evolving data landscape.

Track 4: Embedded Experiences

The Embedded Experiences track had a spotlight moment as attendees explored how to seamlessly integrate user-centric apps into their everyday workflows. Specifically, customers shared their stories of how HyperIntelligence empowers internal departments to drive efficiency like never before..

Track 5: Governance & Security

Meanwhile, in the Governance & Security track, attendees learned how to navigate the complexities of data governance and ensure the security of their data assets. Participants delved into technical guidance on building a robust governance framework that safeguards data integrity and protects against security threats.

Track 6: Cloud Strategy

The Cloud Strategy track offered our guests insights into navigating the cloud landscape and exploring cloud-native capabilities that’ll enable their businesses to scale and modernize like never before.  

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World24 Sessions

Introducing Auto Express

In his debut appearance, Auto Express took the main stage at World 2024 and our customers lit up like the Las Vegas Sphere! All World attendees were invited to:

  • Activate their own Auto Express 30-day trial
  • Follow along our guided tutorial
  • Build their own standalone AI/BI bot without a single line of code
  • Customize their bot's appearance
  • Embed it in commonly used applications to expand data analytics capabilities
  • Receive their very own Auto figurine!

Now it's your chance to explore how your vision of AI+BI can deliver value to your organization in real life. Try it for yourself and sign up for your free trial today.

Shoutout to Special Events

MicroStrategy World 2024 Party at Zouk

Party at Zouk

No World is complete without our list of special events.

From our Partner Forum to our Women in Tech Networking lunch, we aim to create an event that fosters networking just as much as our sessions provide deep insights.

And we can’t forget to call out our unforgettable Party at Zouk & Ayu. The energy, vibrant ambiance and entertainment added to the camaraderie among attendees, creating an electric atmosphere that perfectly encapsulated the spirit of innovation and collaboration that defines the MicroStrategy community.

Don’t Risk FOMO

World 2024 may be over, but that doesn’t mean you completely missed out on our agenda. We’re bringing back the Best of World Webinar series! Featuring the top six MicroStrategy-led sessions, hear from our Product Experts in the comfort of your own home. Register for one or all and save your seat today.

Experience the Best of World 2024 Virtually

Register now to experience the passion and expertise of industry leaders and product experts in AI + BI.
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Lynsey Foote

B2B Marketing enthusiast by day, undercover blogger by night, Lynsey loves to bring product stories to life.


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