In these introductory sessions, end users and BI project managers will learn how to leverage MicroStrategy to satisfy the unique requirements of different end user communities and business intelligence applications. Through business-focused case studies, attendees will learn how to use MicroStrategy to report, analyze, and monitor their data.
Session 1 – Business Intelligence for the Mobile Workforce – MicroStrategy Mobile
Do your executives and mobile workers demand immediate access to and interaction with relevant, timely, personalized, and secure business intelligence information on their BlackBerry® devices? Do they need disconnected access to their data? Is your IT organization struggling to reformat reports from your enterprise BI systems, especially for the small form factors presented by mobile devices? In this session, learn how MicroStrategy’s latest product offering, MicroStrategy Mobile, delivers critical BI information from your enterprise BI applications directly to mobile devices, reusing existing MicroStrategy reports.
Session 2 – Easy Intelligence for Every Excel®, PowerPoint®, and Word® User – MicroStrategy Office
Would you like to “have it all” without leaving your favorite Microsoft® Office application? Now every Microsoft Office user can run, edit, and format any MicroStrategy report directly from within Microsoft Excel, PowerPoint, and Word. Microsoft files can become live repositories of corporate data, continually linked back to the MicroStrategy Business Intelligence Platform. See how easy it is – with one click – to refresh data across all reports from the simple MicroStrategy Office toolbar via your favorite Microsoft application. We will review and demonstrate a variety of usage scenarios, including customizing presentations and performing offline analysis with MicroStrategy Office.
Session 3 – Ensuring Data and Report Integrity in Your BI Environment – MicroStrategy Integrity Manager
Verify data and report integrity after making changes that impact your data warehouse and BI environment. Automated report integrity checking provides confirmation that warehouse data integrity is not breached by ETL or functions run against warehouse tables. In addition, automated comparison of report data, SQL, and graphs allows administrators to efficiently verify object migration and software upgrade success, further verifying data and report integrity after any change to the environment.
Session 4 – Data Mining and Advanced Analysis for Your BI Applications
As more organizations leverage their enterprise data to optimize decision making, the ability to use advanced analytics has become a requirement in order to remain competitive. MicroStrategy includes a rich set of out-of-the-box analytical capabilities that companies use to improve business performance. Everyone from “analytical amateurs” to “rocket scientists” can take advantage of techniques that turn sophisticated analysis into competitive advantage. Come and learn more about how you use MicroStrategy analytics in your BI applications.
Track 2: Dashboards, Visualizations, and Information Delivery
Power users and report developers learn tips and techniques in this track for creating Pixel Perfect™ enterprise reports, dashboards, and scorecards with MicroStrategy. Through demonstrations and examples, attendees will learn how to build dynamic dashboards and banded enterprise reports using MicroStrategy. In addition, attendees will learn how to create proactive information deliveries that distribute personalized business information to users via e-mail, printers, and file servers.
Session 1 – Building Interactive Scorecards and Dashboards – MicroStrategy Report Services
MicroStrategy provides business users a highly intuitive interface for creating all types of scorecards and dashboards. See how easy it is to build effective and visually appealing dashboards through a Web browser interface, while advanced dashboard developers will learn best practices for building dashboards and dashboard templates for deployment across the enterprise. This session will demonstrate scorecard and dashboard creation, focusing on MicroStrategy Report Services’ dynamic HTML capabilities.
Session 2 – Advanced Visualizations for Dynamic Enterprise Dashboards
One of the major innovations that bring MicroStrategy’s Dynamic Enterprise Dashboards to life is the use of Adobe® Flash® for quick interactivity and advanced visualizations. This session focuses on MicroStrategy Report Services’ new Flash controls for building scorecards and dashboards. You will learn how the use of Flash allows intuitive interactions and advanced visualizations in dynamic dashboards, for online, or offline analysis. You will learn how to use advanced visualizations installed with MicroStrategy 8 Release 11 (v8.1.1), such as Interactive Stacked Area Charts, Bubble Chart, and Heatmaps to visualize data in ways beyond the standard grids and graphs.
Session 3 – Building Interactive Enterprise Reports – MicroStrategy Report Services
Learn best practices and advanced techniques for designing highly formatted enterprise reports that may span hundreds of printed pages. This session will devote time to both the end user and the report developer roles, and will include demonstrations of operational workflows via document drilling, dynamic images, and advanced usage of multiple data sets.
Session 4 – Creating Advanced Information Delivery Applications Using MicroStrategy Narrowcast Server
MicroStrategy Narrowcast Server offers customers a robust architecture to build applications that proactively send information to end users via e-mail, printers, and file servers. In this session, you will learn techniques for building such sophisticated applications, including dynamic recipient personalization, automatic slicing of data based on user profiles, and output device configuration.
Track 3: Industry Best Practices: Deployment Strategies and Solutions
Successful companies in every industry are improving their business operations with better business decisions when they use MicroStrategy for a variety of reporting, analysis, and business monitoring solutions. Learn how leading companies developed their BI strategies, successfully deployed multiple projects across their enterprises, and achieved return on their BI investment.
Session 1 – Hudson′s Bay Company: Best Practices for Developing a BI Platform that Extends to Vendor Suppliers
Learn about some of the challenges that Hudson′s Bay Company (HBC) end users and vendor partners faced when they had to agree on the metrics driving revenue and profitability. Hear how Hudson′s Bay overcame this challenge by implementing a best-in-class, information sharing BI platform based on a single set of data and metrics. With MicroStrategy, Hudson′s Bay end users have the visibility and accessibility required to analyze business data. Learn about the growth of their MicroStrategy footprint, and how this consistent, enterprise-wide approach continues to drive accountability, increase revenue, and improve profitability for both Hudson′s Bay and their vendor partners.
HBC is Canada′s largest diversified general merchandise retailer, operating in department store (the Bay), mass merchandise (Zellers), specialty (Home Outfitters), and discount (Fields) formats. With more than 600 retail outlets and nearly 70,000 associates located in every province in Canada, HBC provides Canadians with stylish, quality merchandise at great value, through retail banners focused on exceptional customer service.
Session 2 – Nygård International: Using MicroStrategy Mobile to Deliver BI to BlackBerry Smartphones
Hear about Nygård’s beta experience with MicroStrategy Mobile,
and how it plans to use MicroStrategy’s latest technology offering for
a large deployment all the way up to the CEO. Learn how its mobile business
users will leverage MicroStrategy Mobile to run reports and dashboards directly
on their BlackBerry smartphones, without reformatting or modifying the reports.
Nygård will discuss its various mobile applications in development, present
the timeline for its BlackBerry migration, showcase sample reports, and address
the synergy between Nygård and MicroStrategy.
Nygård International is a leading apparel manufacturer, wholesaler,
and retailer in North America. NYGÅRD has seven product lines and a
retail division that consists of more than 200 stores in North America under
the banners NYGÅRD, NYGÅRD Fashion Park, NYGÅRD Fashion
World, ALIA, TanJay, and Jay Set. NYGÅRD employs approximately 2,600
employees worldwide.
Session 3 – Cancer Care Ontario: Getting More Out of MicroStrategy – Leveraging Report Services, Narrowcast Server, and MapInfo Integration
Learn about Cancer Care Ontario’s experiences implementing MicroStrategy Report Services, MicroStrategy Narrowcast Server, and their integration with MapInfo, and how these tools increased user adoption and the overall image of their data warehouse. Cancer Care Ontario will showcase their new dashboards and documents, and how they were leveraged to maximize report usage and readability. Hear how Narrowcast Server was used to automatically deliver data directly to Regional Executives after data loads. Finally, Cancer Care Ontario will demonstrate how MapInfo is to be integrated with MicroStrategy, providing map-based reports directly within MicroStrategy Web.
Cancer Care Ontario is the provincial agency responsible for continually improving cancer services. As the government’s cancer advisor, Cancer Care Ontario works to reduce the number of people diagnosed with cancer and make sure that patients receive better care every step of the way.
Access to all Technical, Customer and Partner Sessions
Admission to Conference Reception
Continental Breakfast, Lunch and Refreshment Break
Conference Materials
Conference Policies:
Mutual Non-Disclosure Agreement (NDA) Policy
The MicroStrategy Business Intelligence Symposium features information on upcoming product releases, product strategy and other proprietary information. You are required to have an executed Non-Disclosure Agreement (NDA) on file in order to be admitted to the event.
Conference Payment Policy
Registration will not be confirmed until full payment has been received. Please contact customer service at 703.848.8787 or via email symposium@microstrategy.com with questions or if you need further information regarding the MicroStrategy Business Intelligence Symposium.
Conference Confirmation Policy
Registration will not be confirmed until full payment has been received. Please contact customer service at 703.848.8787 or via email at symposium@microstrategy.com with questions.
Conference Cancellation Policy
Conference cancellation requests must be submitted in writing on company letterhead and received by May 25, 2008. All cancellation requests will be subject to a C$50 service charge. Cancellation requests received after May 25, 2008 or no-shows are subject to the full registration fee. All refunds will be issued after the conference. Please fax all written cancellation requests to 703.852.7157.
Paying by Credit Card
The Web server will generate an interim acknowledgement, containing a Reference Number for your records. You will receive final confirmation once your credit card is processed and payment is complete.
Conference Substitution Policy
Substitutions for the conference will be allowed at any time. Substitutes must work for the same company as the original registrant and payment information must stay the same. Substitutions are not valid for existing conference registrations. Please contact customer service at 703.848.8787 or email symposium@microstrategy.com for more information.