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MicroStrategy Expands Worldwide Presence By Partnering with Dimension Data in South Africa

Dimension Data To Resell MicroStrategy’s Intelligent E-Business Platform™ To Promote Customer Relationship Management

VIENNA, Va., January 4, 1999 – MicroStrategy® Incorporated (NASDAQ: MSTR), a leading worldwide provider of Intelligent E-Business™ software, today announced a partnership with Dimension Data Holdings, South Africa’s largest Information Technology integration company. The partnership will serve to bolster Dimension Data’s e-business and customer relationship management (CRM) product offerings and extend MicroStrategy's presence in the South African marketplace.

Dimension Data chose MicroStrategy because of MicroStrategy’s in-depth understanding of complex customer-centric databases coupled with MicroStrategy's sophisticated analytical, personalization and information broadcasting technology, which together comprise the essential engines of Intelligent E-Business. MicroStrategy provides Dimension Data’s customers with the technology needed to gain deep understanding of customer preferences and then market directly to individuals through multiple touch points. Dimension Data will resell this technology to its clientele.

“Simply put, Intelligent E-Business is about turning information into insight -- insight that enables you to make better decisions, build better products, foster enhanced customer relationships and increase your sales. This is critical for any business wanting to gain and maintain a competitive edge in an increasingly customer-centric world,” comments Richard Came, marketing director at the Dimension Data Group. “We wanted a partner that combines industrial strength data analysis with innovative communications technology. MicroStrategy is such a company. MicroStrategy’s product offerings demonstrate the increasing levels of integration between Dimension Data’s key focus areas; communications infrastructure and e-commerce applications.”

MicroStrategy’s Intelligent E-Business Platform provides the ability to delve into customer-centric databases, pinpoint individual spending habits, preferences and trends, and then broadcast highly personalized voice or text messages to customers via phone, e-mail, fax, or the internet. MicroStrategy technology will be used to generate one-to-one e-marketing campaigns that stimulate e-commerce transactions and build customer loyalty.

MicroStrategy solutions have been deployed at a large number of customers in South Africa including ABSA Bank Limited, Affinity Logic, Joshua Doore, The Foschini Group, The Department of Housing and Vodacom.

“Dimension Data’s global reach and dominant position in the South African market, coupled with its focus on communications, electronic business and customer relationship management were key in our decision to partner with them," said Eduardo Sanchez, Vice President of International Operations at MicroStrategy Incorporated. "We believe this partnership will present us with exciting opportunities in the burgeoning South African market.”

About Dimension Data Holdings

DIMENSION DATA HOLDINGS is South Africa's largest Information Technology integration company with turnover of R4,7-billion (1997/98). Based in Johannesburg and listed on the Johannesburg Stock Exchange, the Group is fast becoming a global organization with offices in Asia, Australia and the United Kingdom. Its subsidiary, Datacraft Asia, is listed on the main board of the Stock Exchange of Singapore. Dimension Data Holdings’ key business areas focus on the technologies associated with electronic commerce, voice/data convergence and customer relationship management.

About MicroStrategy Incorporated

MicroStrategy is a leading worldwide provider of Intelligent E-Business™ software and related services. MicroStrategy’s product line enables both proactive and interactive delivery of information from large-scale databases, providing Global 2000 enterprises a platform for developing solutions that deliver insight and intelligence to their enterprise, supply-chain, and customers.

MicroStrategy’s platform enables users to query and analyze the most detailed, transaction-level databases, turning data into business intelligence. In addition to supporting internal enterprise users, MicroStrategy’s platform delivers critical business information beyond corporate boundaries to customers, partners and supply chain constituencies through a broad range of pull and push technology such as the Internet, e-mail, telephones, pagers and other wireless communications devices. MicroStrategy’s platform is ideal for developing e-business solutions that are personalized and proactive, and that reach millions of users. MicroStrategy also offers a comprehensive set of consulting, training and support services for its customers and partners.

MicroStrategy has over 840 customers across such diverse industries as retail, telecommunications, finance, insurance, healthcare, pharmaceuticals and consumer packaged goods. Representative MicroStrategy customers include American Express Travel Services, CVS Pharmacy, Harris Teeter, Kmart, MCI WorldCom, Merck-Medco, Nike, NetRadio and Ralston Purina. MicroStrategy has also entered into relationships with more than 210 systems integration, application development and platform partners, including Accrue, Exchange Applications, HNC Software, IBM, NCR, and Oracle.

For more information, please visit MicroStrategy’s Web site: http://www.microstrategy.com.

This press release includes statements that may constitute “forward-looking” statements, usually containing the words “believe,” “estimate,” “project,” “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that could cause or contribute to such differences include continued acceptance of the Company’s products in the marketplace, the timing of significant orders, delays in the Company’s ability to develop or ship new products, market acceptance of new products, competitive factors, general economic conditions, currency fluctuations, and other risks detailed in the Company’s registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

MicroStrategy, Intelligent E-Business, Intelligent E-Business Platform are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.