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MicroStrategy and NCR Announce Value-Added Reseller Agreement

Partnership Results in Powerful Decision Support Solution Designed to Help E-Commerce Sites Increase Profits and Retain Customers

DSS WORLD, Washington, D.C., October 28, 1998 — MicroStrategy Incorporated (NASDAQ: MSTR), a leading worldwide provider of mission-critical decision support systems, and NCR Corporation today announced that NCR has joined MicroStrategy’s DSS Partners™ program as a value-added reseller (VAR). Under the terms of the agreement, NCR will incorporate MicroStrategy’s product line, DSS Suite™, into one of its robust decision support data warehousing solutions designed for select target industries. MicroStrategy’s DSS Suite provides the OLAP interface for the NCR SmartEC Decisions solution that enables companies to collect information on how consumers are using their web sites and what value the Internet and its content are bringing to their businesses.

NCR’s SmartEC Decisions provides users with a powerful and easy-to-use decision support interface, enabling organizations to profile their customers, measure the effectiveness of online campaigns, and gauge the overall success of their electronic-commerce businesses. This information is essential for developing a customer relationship management strategy that allows companies to maximize profits and to address consumer needs via their web sites.

"Understanding the behavioral characteristics of customers visiting a web site is a key element in determining the return on investment for the site and helping a company better manage its customer relationships," said Jeff Jones, Assistant Vice President of Marketing, NCR’s National Accounts Solutions Group. "The more clearly a company understands its customers, the more successful that business will be in meeting customers’ expectations. SmartEC Decisions couples MicroStrategy’s DSS Suite of tools with NCR’s applications software, business services, and data warehousing platform to provide companies with the means to gain this understanding—thereby giving them a competitive edge in their e-commerce activities."

"The partnership between MicroStrategy and NCR is a natural one," said Sanju K. Bansal, Chief Operating Officer at MicroStrategy Incorporated. "By merging the MicroStrategy DSS Suite with NCR’s data warehouse technology and expertise, NCR has created an ideal decision support system for businesses to understand and respond to their customers’ needs. This is especially important as e-commerce plays a more prominent role as a key customer ‘touch-point.’ MicroStrategy and NCR have recognized these market needs and have responded with SmartEC Decisions."

About NCR Corporation

NCR Corporation (NYSE:NCR) is a recognized world leader in data warehousing solutions, ATMs, point-of-sale, high performance scanners, and support services for retail, financial and national accounts markets. NCR’s business solutions are built on the foundation of the company’s long-established industry knowledge and consulting expertise, value-adding software, global customer support services, a complete line of consumable and media products, and world-leading hardware technology. More information about NCR and its products may be found on the Internet at www.ncr.com.

NCR Teradata and NCR are registered trademarks of NCR Corporation.

About MicroStrategy Incorporated

MicroStrategy is a leading worldwide provider of enterprise decision support system (“DSS”) software and related services. MicroStrategy’s suite of products (“DSS Suite”) enables both active and passive delivery of information from large-scale databases, providing Global 2000 enterprise user communities with timely answers to mission-critical questions.

MicroStrategy’s decision support platform enables users to query and analyze the most detailed, transaction-level databases, turning data into business intelligence. In addition to supporting internal enterprise users, MicroStrategy’s products extend DSS beyond corporate boundaries to customers, partners and supply chain constituencies through a broad range of pull and push technology such as the Internet, e-mail, telephones, pagers and other wireless communications devices. MicroStrategy also offers a comprehensive set of consulting, training and support services for its customers and partners.

F or more information, please visit MicroStrategy’s Web site: www.strategy.com.

This press release includes statements that may constitute “forward-looking” statements, usually containing the words believe”, “estimate”, “project”, “expect” or similar expressions. Forward-looking statements inherently involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. Factors that could cause or contribute to such differences include continued acceptance of the Company's products in the marketplace, the timing of significant orders, delays in the Company's ability to develop or ship new products, market acceptance of new products, competitive factors, general economic conditions, currency fluctuations, and other risks detailed in the Company's registration statements and periodic reports filed with the Securities and Exchange Commission. By making these forward-looking statements, the Company undertakes no obligation to update these statements for revisions or changes after the date of this release.

MicroStrategy, DSS Partners, DSS Suite are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.