Partner Training

Approved MicroStrategy Alliance Representative Program

The Approved MicroStrategy Alliance Representative (AMAR) Program is a series unique to the business intelligence industry that focuses on sales and product-oriented education through live and webcast events. The AMAR Program has been specifically designed to provide our business partners with the sales methodologies and associated resources that will enhance effectiveness in their sales cycles. Seminars have been designed to cover the most important topics in a format that fits your schedule.

Live AMAR Program Courses

MicroStrategy Alliances currently offers two complementary, day-long courses onsite and at regional training locations for our business partners:

• Introduction to the AMAR Program
  This course delivers a comprehensive overview to partners on MicroStrategy's sales, competitive and technology positioning as well as outlines the features and benefits of the AMAR Program.
• Introduction to the MicroStrategy BI Platform
  This hands-on day-long class will expose MicroStrategy's feature-rich BI platform to those individuals requiring more of a technical orientation than our AMAR positioning course offers.

AMAR Program Online Seminars

MicroStrategy Alliances has created a series of detailed, interactive online seminars to give our partners the resources they need to sell MicroStrategy. These seminars will teach partners how to best position MicroStrategy's products and feature in-depth topics such as corporate messaging, pricing and competitive positioning.

• Pricing and Licensing
• Winning Proposals with MicroStrategy
• Arming Yourself With BI Market Intelligence
• MicroStrategy Platform Demo Fundamentals

To register for one of these sessions, please call 1.703.873.1173 or send an email to amarprogram@microstrategy.com.